— AGENCY

MindField Advertising

— ROLE

Video Production

— CREDITS

Illustrator – Dave Morrow

Animator – Colin Chaloner

Copy – John-Paul Hughes

— DATE

December 2024

Fords of Winsford are a local car dealer in the northwest and they worked with MindField on a host of TV content through the year. Come Christmas 2024 and they were looking to create something with real cut through.

They have a huge range of cars, that shoppers can view in person and online, so we needed to show real cars, locations, staff and website, all without loosing any of that Christmas whimsy that people enjoy around that time of year.

So in line with their ‘best of both worlds line’ and with the help of Colin and Dave we put together a mixed media animation that incorporates all of the real elements with a simple message on how people can find their next car.